Swapisodes 3 and 4 – with Dr Julia Carden, Carden Consulting 

What if people first meant client first? 

Our Net Promoter Score is 94. That's top 0.1% globally for customer satisfaction and value perception. But we're a four-day week business. We don't answer the phone mid-task. Clients have to go through ops, not direct to the Connectologists®. 

From the outside, that might look like subordinating our clients to our people. Surprisingly, our Employee Net Promoter Score is lower—91. Still unheard of, but lower. 

Dr Julia Carden asks how that works. The answer: people-first doesn't compete with client-first. They're the same thing.

The running time is 28 minutes

Am I as self-aware as I think I am?

I thought I was self-aware. Then Dr Julia Carden showed me a four-box model. Self-awareness on one axis. Leadership skills on the other. High self-awareness, low skills? You lead with empathy—but you carry everything, and burnout follows. 

Julia has a PhD in self-awareness and a book out now. In this episode, I ask her what most leaders get wrong—and why reflection, not measurement, is the path to leading with wisdom. 

The running time is 31 minutes

Book list

Episode 1:

“Turning the Flywheel” by Jim Collins
“Good to Great” by Jim Collins
“Start with Why” by Simon Sinek

Episode 2:

“You’re Not As Self-Aware As You Think You Are” by Julia Carden
“Why Should Anyone Be Led by You?” by Goffee and Jones
“Time to Think” by Nancy Kline

Julia Carden

Julia Carden

Julia is Director at Carden Consulting. More details on her work and links to her book can be found on Julia’s website

Julia Carden’s self-awareness and leadership model  Read Article

Julia Carden’s jigsaw model for self-awareness  Read Article